Shared social value is comprised of three elements that all come together to strengthen a company’s social business front: those three aspects are technology, marketing, and social streams. All of them are of equal importance, and they will be absolutely critical to all companies that want to stay fresh and relevant through 2012. You might have noticed in reading some of the more popular business magazines so far that “social business” is a major buzzword for business this year. But what exactly does it mean?
Since social business involves the creation of shared value for all the members in a business value chain, it has gradually come together from multiple sources and is now taking business in a direction its never been heading toward before. The following infographic attempts to illustrate the relationship between shared social value components.
